JCPenny "Teen Cut"  Video, Facebook Connect API

(Click Video To Open in YouTube  **Has Audio)

JCPenny "Teen Cut"  Video, Facebook Connect API (1:13)

JCPenny "Teen Cut"  Video, Facebook Connect API (1:13)

What is this piece?  This was a major campaign with large complexities - large inventory of items, with each item having a model in a video, as well as Facebook integration (sharing, voting / liking, and viewing what friends liked).

Why is this in my portfolio?  Facebook Connect API allows any website that is not Facebook, such as JCPenny, to connect their website to Facebook’s data (user’s friends plus JCP app’s data).

What was my part in this story?  I worked on the Facebook Connect API which was released at the time of this project. I did the early research and prototyping of how to use Facebook Connect’s API.

Software:  Adobe Flash Builder (Flex Builder) and Flash.